Evo Terra Has A Simpler Way of Doing Business Online

Why free now probably means free later. Or not.

March 17, 2010

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Image by mrmatt via Flickr

During my presentation to the Arizona Association of REALTORS™ last week, one in the crowd of some 200+ asked me a question. I’d been waxing poetically about the crazy world we “digital citizens” inhabit. This was most [...]

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Find out how much Google knows about you…

March 15, 2010

… and then prepared to be disappointed, for it’s not all that Earth-shattering.
Yes, Google tracks your behavior as you navigate the web. And so do thousands (maybe only hundreds) of other online entities. And if you’re shocked by that, you’re either not paying attention or new. If the latter, welcome to my site. If [...]

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You’re doing it wrong in the bathroom

March 12, 2010

I get the need to market yourself. I really do. It’s a down economy. You’ve got bills to pay. You want to make sure you make the most out of every opportunity to sell you product, service or business.
But isn’t this going a little to far? Forcing your business cards on everyone you accost meet [...]

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Promoting may not be the best way to spend your time

March 9, 2010

Image by jcrew270 via Flickr

Conventional wisdom tells us that time, money and energy need to be spent on promotion. Whether you work for a business, are in business for yourself or maybe you are the business of yourself, you’ll feel the pressure to promote. And you’ll find countless examples of others who spend lots [...]

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State of the Internet video

March 8, 2010

It’s no secret I’m a fan of numbers. Facts and figure are just… cool. Especially when they are presented in a way that makes them interesting to everyone.
A recent “State of the Internet” video showcases some of these numbers. The word staggering comes to mind.

JESS3 / The State of The Internet from JESS3 on Vimeo.
Still [...]

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What the Flip can teach you about the power of a simple presentation

February 22, 2010

Image by jhmostyn via Flickr

Is your marketing campaign too complex? Maybe you think it needs to be. Maybe you’re right. But sometimes all it takes is one new player in the market to change the game, and all that complexity falls away.
Take the consumer electronics and personal camcorders, for instance. My uncle’s super 8 [...]

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Social Media 101: Stop Hacking and Phishing With Good Password Habits

February 17, 2010

This is a SlideCast version of a talk I gave last week prior to Social Media Club Phoenix. Each week I lead a session called Social Media 101. It’s a safe place for newbies to learn one aspect of social media and to get their questions — on any topic — answered in a friendly [...]

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