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A Simpler Way

Digital Business Strategies For Indie Authors & Publishers

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Evo Terra

Workshop Announcement: Platform Building Tools and Techniques for Authors in a Digital World

by Evo Terra on July 25, 2011

Post image for Being an indie author means more than just writing

Being an indie author means more than just writing

by Evo Terra on July 8, 2011

Post image for Soon ebook pricing will cease to be relevant

Soon ebook pricing will cease to be relevant

by Evo Terra on April 18, 2011

Post image for Self-publishing and big-publishing work together for one author

Self-publishing and big-publishing work together for one author

by Evo Terra on April 1, 2011

7 tips for authors attending SXSW 2012

by Evo Terra on March 20, 2011

When is your next book coming out?

by Evo Terra on March 4, 2011

5 Tips for Digital Authors in 2011

by Evo Terra on February 9, 2011

Digital Marketing Audio – Podcasting for Authors

by Evo Terra on November 24, 2010

Are you ready for Podcamp AZ 2010?

by Evo Terra on November 13, 2010

Social Media 101 – Social Media Mistakes

by Evo Terra on October 14, 2010

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  • Who is this guy?

    Hi. I'm Evo.

    For the last decade or so I've made my living developing digital business strategies. In short, I solve problems. Along the way, I've found myself entangled in the publishing community. First it was co-hosting an author interview show that became a nationally syndicated radio program & podcast. Then it was launching a serialized free audio books service. Along the way I was asked to write a couple of books in the "for Dummies" series.

    Now I'm focusing on indie authors and publishers, leveraging all I know about digital marketing, branding and doing business online to help them ultimately sell more books.

    The rules have changed. What worked in publishing a few years ago won't work today. Because marketplaces for authors exist that simply didn't a few years ago. Publishers are struggling to keep up. Luckily, many of the tools to reach a wider audience are at their grasp. Success comes when authors and publishers figure out the right objectives and strategies first before choosing which tools to wield.

    That's where I can help.

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